AGILE AND AFFORDABLE INSIGHTS
WHAT MOTIVATES YOUR CUSTOMERS?
WHAT INCENTIVES WILL WORK FOR YOUR AUDIENCE?
TEST YOUR CAMPAIGN IDEAS ON REAL AUDIENCES BEFORE YOU COMMIT TO THAT MEDIA SPEND.
Find out the answers to these and other business challenges by doing targeted and effective market research.
Market research used to be the preserve of big businesses with big budgets but no longer.
Online survey platforms integrated with New Zealand opt-in databases give you the best of both worlds; analytical grunt and data visualisation combined with opinions and insights from real people in the local markets and areas you work in.
Using a tried and tested approach which we have developed over a number of years, ChangeHub offers unique and excellent value-for-money market research.
Depth and diversity in your panel survey is a key first step – we work with New Zealand’s largest and most diverse survey panel. Our panel size in NZ is currently 270,000 and we are building it up to 300,000. This is the largest first party, opt-in research only panel in NZ.
National reach and nationally representative surveys staring at $5000.
Ability to customise and target for regional and local issues
Ability to upscale with international reach, if required. We can survey in 94 countries.
Fast turnaround to feed into business decisions. We can be in-market within 24 hours of signed off survey
Real-time reporting – see results as they come in
Real-time top line analysis – crunch the numbers to identify trends and analysis
In-house execution or ChangeHub hosted. We can set the survey system up for your organisation to run in-house or we can deliver on your behalf.
Some of the organisations we’ve worked with:
We used this approach with great success across a number of organisations such as Fire and Emergency NZ, Ministry of Education, Ministry for the Environment and Environment Canterbury. Quantitative insights are only part of the picture.
Qualitative, ethnographic research or service design approaches might be more useful for what you need to know. We have experience and knowledge in all these areas and can advise.
Drop us an email or give me a call. An initial chat is free and with no obligation. firstname.lastname@example.org